When the going gets weird, the weird turn pro. - Hunter S. Thompson

12 December 2006

Collective Intelligence

Why has collective intelligence become such a big deal? With the rise of social media (wikis, social bookmarking sites and socially driven news and content aggregation sites), it seems that everyone wants to get on the bandwagon.

The principle behind collective intelligence is that a conclusion reached in collaboration with and from competition among multiple individuals will be more intelligent than any conclusion reached by an individual, no matter how smart.

Before we can harness the power of collective intelligence, we have to understand a few things.

1. What is collective intelligence?
2. Why do we need collective intelligence?
[3]. How do we harness collective intelligence?
4. How do we make sure we don’t get collective stupidity?
Lessons from the Center of Collective Intelligence (December 10, 2006)

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